The Airwaves Shop-in-Shop brings an atmosphere of summer adventure and freshness to the retail space through its original “SURF TRIP” concept. Project Description This eye-catching island display is designed not only to grab attention but also to provide customers with an interactive and experiential moment at the point of sale. The entire installation is styled …
Clan Campbell Shop-in-Shop
The goal was to attract shoppers’ attention to a new brand in an engaging and fresh way that remains consistent with the brand’s identity. Project Description Our objective was to invite shoppers to discover the smooth taste specific to Clan Campbell. Through visual storytelling, we transported customers into the world of Scotch whisky, utilizing the brand’s primary symbols: …
Birell Summer Shop-in-Shop
A cardboard Shop-in-Shop designed to evoke a summer mood and showcase a fruity, refreshing taste. Project Description The goal of this installation was to capture the essence of summer and present Birell’s refreshing fruit flavors in a way that is impossible to miss on the retail floor. Visual Innovation and Features Complete Immersion: A custom floor sticker is used to …
Viper Mini Shop-in-Shop
In 2021, Plzeňský Prazdroj introduced a major innovation from America to the Czech market – the refreshing hard seltzer, Viper. Project Description “Discover a sea of pure taste and be enticed by a new drink on the horizon!” This is the core idea of the marketing communication, which also inspired the dominant ship element used for this shop-in-shop, …
